GE 154: From Zero to a Million Dollar Run Rate in 17 Months: How Russ Perry Scaled Design Pickle By Going Niche (podcast)

Russ Perry Design Pickle

Hey everyone, today our guest is Russ Perry, founder of Design Pickle, a service that offers unlimited designs for a monthly fee.

Today we’re talking about how Russ grew Design Pickle from a one-man show to a six-figure business, how he scaled the company by going niche, the genius guest blogging strategy that got them their first 1,200 customers, and how a popsicle cart, a human pickle, and free pickles turned Design Pickle into a household name.

Download podcast transcript [PDF] here: From Zero to a Million Dollar Run Rate in 17 Months – How Russ Perry Scaled Design Pickle By Going Niche TRANSCRIPT

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About Eric Siu

Eric Siu (@ericosiu) is the CEO at Single Grain, a digital marketing agency that focuses on paid advertising and content marketing. He contributes regularly to Entrepreneur Magazine, Fast Company, Forbes and more.

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