GE 165: From 100-1,000 – How Jungle Scout CEO Greg Mercer Acquired Those First Customers with Webinars and Content Marketing

Greg Mercer

Hey everybody, today on the show we have Greg Mercer, CEO of Jungle Scout, which helps Amazon FBA sellers find profitable product ideas, get sales data, estimates, and more.

In today’s interview we’ll be talking about how Greg acquired their first 100 customers by leading webinars with other people’s audiences, how they get conversion rates of 20% to 25% for their webinars when most people only get 10%, and how giving away value-packed information and content allowed them to hit $2 million a year in revenue.

Download podcast transcript [PDF] here: From 100-1,000 – How Jungle Scout CEO Greg Mercer Acquired Those First Customers with Webinars and Content Marketing TRANSCRIPT

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About Eric Siu

Eric Siu (@ericosiu) is the CEO at Single Grain, a digital marketing agency that focuses on paid advertising and content marketing. He contributes regularly to Entrepreneur Magazine, Fast Company, Forbes and more.

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