Hey everyone, today our guest is Scott Meyer, CEO of Ghostery, which alerts users about web bugs, ad networks, and web trackers allowing people to manage their privacy and data. Scott was previously the CEO of About.com and GM of The New York Times on the web before starting Ghostery.
Today we’ll be talking about how Scott went from politics to business to a successful media career before founding Ghostery, how he’s helped make the web suck less for 400 enterprise customers, how they sold $1M in contracts in less than 2 years, and the trick to opting out of those targeted ads that follow you around the web.
Download podcast transcript [PDF] here: How Ghostery Skyrocketed from 700K to 50M Browser Extension Installs without Spending a Penny to Acquire Users TRANSCRIPT
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Eric Siu (@ericosiu) is the CEO at Single Grain, a digital marketing agency that focuses on paid advertising and content marketing. He contributes regularly to Entrepreneur Magazine, Fast Company, Forbes and more.