GE 223: How OutSystems Went from Racking Up Sales by Going Door-to-Door to Hitting $100M in Sales (podcast)

Paulo Rosado

Hey, everyone! In today’s episode I share the mic with Paulo Rosado, CEO of OutSystems, a low-code platform that lets you develop applications.

Tune in to discover how Paulo helped grow a struggling business into a company with 800 enterprise customers in 43 countries, what the big break was that increased their sales by 60% last year, and the strategies that have placed this enterprise player firmly on the path of high growth.

Download podcast transcript [PDF] here: How OutSystems Went from Racking Up Sales by Going Door-to-Door to Doing $100M in Sales Last Year TRANSCRIPT

Time-Stamped Show Notes:

3 Key Points:

  1. Any new, innovative technology that is ahead of the market will face the problem of being “too good to be true”; be prepared to wait it out, as you WILL gain traction.
  2. Agile methods are the norm in small and big organizations alike; switching to mobile has necessitated the need for platforms to permit quick changes, faster productivity and continuous integration.
  3. Making an enterprise sale is much more complex than a consumer sale; offer free trials, and PUSH your product in the process.

Resources From This Interview:

Leave some Feedback:

Connect with Eric Siu:

About Eric Siu

Eric Siu (@ericosiu) is the CEO at Single Grain, a digital marketing agency that focuses on paid advertising and content marketing. He contributes regularly to Entrepreneur Magazine, Fast Company, Forbes and more.

Brad Feld
GE 222: Brad Feld Shares the Struggles of Building a Startup without Compromising Your Personal Well-Being (podcast)

Listen now
David Henzel
GE 225: Why David Henzel Sold His Business for $10M+ and Started a Podcast Called ‘Managing Happiness’ (podcast)

Listen now

Free 1st Chapter Of Leveling Up

Submit your email below for free instant access