Hi everyone, today we have Bobby Edwards, CEO of Squatty Potty, the toilet stool that helps you poop better.
In today’s interview we’ll be talking about how they sold about $1M in Squatty Potties in the first year (and have grown about 200% a year), how a pooping unicorn took the company to the next level as far as interest and sales, and how they converted people into Squatty Potty believers—and customers—on organic web traffic alone.
Download podcast transcript [PDF] here: How Bobby Edwards Sold $20M in Squatty Potties In Just One Year (And Changed How We All Poop)
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Eric Siu (@ericosiu) is the CEO at Single Grain, a digital marketing agency that focuses on paid advertising and content marketing. He contributes regularly to Entrepreneur Magazine, Fast Company, Forbes and more.