Today on Leveling Up we welcome Andrew Fischer from Choozle. Andrew is the co-founder and CEO of the company and he shares some of their story and what makes the business tick. Choozle is a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across multiple platforms. They do this through one, intuitive interface and this model has proved very successful for Andrew and his team, having raised over $14 million since they began work in 2012! In our conversation, we chat about the service they provide to their clients and what sets them apart from other advertising services in the space. Andrew gives us a few interesting statistics and breaks down some hiring numbers before we talk about customer acquisition and adapting to the new world in a post-COVID landscape. We chat about the future of media and the increasing trends away from cable television, so to hear it all, make sure to tune in!
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Eric Siu (@ericosiu) is the CEO at Single Grain, a digital marketing agency that focuses on paid advertising and content marketing. He contributes regularly to Entrepreneur Magazine, Fast Company, Forbes and more.